How to Build Your Brand Identity | Instagram Reel

Hi friend. Today I am sharing with you a reel from our Instagram page. In this reel, I am sharing with you How to Build Your Brand Identity. If we aren’t friends yet on Instagram, we would love to connect. Find us here: http://instagram.com/joandcoaching, and don’t forget to say hi. Hugs.

We wanted to share this with you…

Follow me on Instagram & Sign up for newsletter. https://joandcoaching.com/newsletter | https://www.instagram.com/joandcoaching/

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Freebie & our two jobs ↓

A mentor I follow from afar is @RussellBrunson. If you don’t follow him, you really should. He has been changing the way entrepreneurs do business since 2014. One of my favorite things he provides, for free, is his podcast, Marketing Secrets, and he has written a handful of books that will be sure to change your life.

🛑 So Russell tells us we are in the two thing business. You can see it broken down below.

You are in the two thing business. 
1. You are suppose to gather the people you are suppose to serve. (In a nutshell this is: build an email list of ideal clients. When we have a bunch of “whos”, then we have a list. The bigger the list list, the more money you will make. More people equals more people you can help.)
2. Then you figure out what problems they have. Then we create an offer. Then we sell the offer to the list. And that is all it is. 

I have talked about this before. But first you must determine who your client avatar is, then you figure out what problem they have.

A client avatar is your ideal customer blueprint – think demographics, habits, preferences. Nail this down and your content becomes laser-focused and resonates deeper. Allowing you to talk to dream client. ✨

📝 Do you need help determining your client avatar? Snag the game-changing freebie! https://joandcoaching.com/day1freebie

One thing you need to keep in mind, is just because your audience needs “xyz”, doesn’t mean you are supposed to be the person that provides it. Talk about what you know. Be authentic. Be genuine. This is how you will win. You need to be you. You have gifts the world needs. It is your job to figure this out. This self-awareness, once acquired, will change your life.

But yes…

💌 To discover our Brand Identity Workbook. https://joandcoaching.com/day3freebie

If you are looking for a coach:

– Learn more about hiring us for a build out, and we will set up systems and platforms for you. https://joandcoaching.com/buildout
– Learn more about our audits. They guide you on exactly what you should do next in your business. https://joandcoaching.com/audits

💞 It is so nice to meet you. Hugs, Jo.

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What’s next? Are you seeking both personal and professional growth without sacrificing? We are looking to work with those who are building a business while seeking a balance between family and work, and they don’t want to do it alone. We provide coaching, build-outs, training, step-by-step guides, mentorship, and one-on-one consultations.

Empowering you to build a successful business that complements, not complicates, your family life, offering you the tools and support to make it happen, Jo & Coaching. Hugs, Jo.

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Hello, Jo here. At Jo & Coaching, we know most struggle with trying to wear all hats and build a presence on all platforms. We are a marketing firm that does more, by being with you every step of the way, so that you don’t experience burnout or overwhelm. We specialize in all things end-to-end brand building, so if you are looking for a knowledgeable marketing firm and brand builder, please reach out to us! Hugs, Jo.

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